2 resultados citaram: WOMEN ENTREPRENEURS: REASONS AND DIFFICULTIES FOR STARTING IN BUSINESS

ABSTRACT Purpose: This article investigates the main initiatives that contribute to developing a sustainable entrepreneurial ecosystem (EE) aimed at entrepreneurs 50+ (E50+) in Brazil. Originality/value: Entrepreneurs 50+ more present in political, social, and academic debates, and the EE emerge as a dynamic force that shapes the economic performance of regions, companies, and individuals. Entrepreneurs 50+ are active in various ecosystems, which can be formal—such as those composed of universities, governments, private initiatives, or funders—and informal—such as those formed by family, friends, or personal contacts. The lack of a specific representation for senior entrepreneurs in ecosystems has been the subject of discussions in the field of scientific knowledge of entrepreneurship. However, they are still incipient in studies in the area. Design/methodology/approach: This is a qualitative and descriptive research. Data was collected through a Focus Group conducted online with seven experts in 50+ entrepreneurship. The data was then entered into the ATLAS.ti software and analyzed using content analysis. Findings: The suggested initiatives focus on coaching training, access to financial resources, training and specialization courses, support, and communication from public and private entities. The survey results point to the need for greater attention from representative bodies concerning this specific niche, highlighting the importance of developing a set of political, governmental, and private initiatives. From an integrated perspective, there is a need to implement actions that minimize potential barriers and trends related to the growth of unemployment among older adults, whose objective is to promote the inclusion of entrepreneurs 50+ in the EE.

ABSTRACT Objective: the number of women-owned SMEs in the Maldives has increased as a result of the recent popularity of e-commerce and the Covid-19 pandemic. Thus, the purpose of this study was to describe the entrepreneurial experiences of female entrepreneurs in the Maldives in order to gain an understanding of the various stages of entrepreneurial process. Theoretical approach: the conceptual framework of this research was based theoretically on values derived from entrepreneurial theories and the components and features derived from the existing entrepreneurial process models. Method: this study employed a qualitative methodology, with semi-structured interviews conducted with five established female entrepreneurs. Purposive sampling technique was used to select participants. The data collected were analyzed using thematic analysis method. Results: the study’s findings revealed that the conception of the entrepreneurial idea, the first stage of the entrepreneurial process, was primarily inspired by the entrepreneur’s passion and hobby. In the second stage, it was discovered that no proper business planning had been completed, and the business was initially self-financed. In the third stage, it was discovered that the majority of entrepreneurs launched their businesses through social media and managed day-to-day operations as a small team. When it came to fourth stage, most of female entrepreneurs preferred both image and financial growth, with the majority of them relying on government funds for further business growth. Conclusion: this research will assist policymakers to gain insight into female entrepreneurs’ entrepreneurial experiences and, as a result, in developing effective policies and programs to help them expand their business.